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3 Things to Consider Before Buying a Teeth Whitening Kit

At-home teeth whitening kits are all the craze right now. But real talk, how do you make sure you’re choosing one that will actually work?


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Maggie Jorgensen
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It’s weird, we know, but teeth whitening has gone viral and there are too many choices to keep track of - toothpastes, strips, light devices, professional treatments. So, where to start?

Start by considering what is most important to you...

1. How important is customer feedback to you?

Teeth whitening light devices have become the holy grail of the oral care industry! Most kits come with a handheld gadget, a pack of serums, a promise of success from some high-end celebrity, and a laundry list of horrible customer reviews.

As a company that has always tried to put customers first, Colgate does extensive trial and error testing before the product even hits the market. And it shows. No matter where you look, the Colgate whitening kit, has at least 4 out 5 stars.

If hundreds of people already love it, chances are you will too.

2. How important is your daily routine for you?

Ask any celebrity or influencer out there and you’ll probably hear that routines are one of the most important aspects of their day. We get it. Life is unpredictable and having a schedule to cling to when “fit hits the shan” is almost as satisfying as carrying your favorite teddy with you everywhere as a kid.

Colgate designed their teeth whitening kit with this in mind. The little device whitens your smile 6 shades brighter in just 10 minutes a day for only 10 days. To make it even easier the whitening gadget is wireless, meaning you can get a brighter smile while checking other things off your to-do list.

Whiten While You:

Wash Dishes

Make A Smoothie

Fold The Laundry

Who wouldn’t want a whiter, brighter smile when it only takes 10 minutes?

3. How important is ‘brand trust’ to you?

Scrolling through your Insta feed without seeing “FAKE NEWS” plastered somewhere has become more difficult than finding Waldo… Trying to find a company that cares about the quality of their products and the happiness of their customers more than making a quick buck? Forget about it. They seem to not exist anymore.

When you’re after a product for something as important as your smile, you know, the first thing people notice about you. You want a company you can trust. Colgate has been committed to a standard of excellence from the day they opened their doors in 1806.

Over 200 years of experience in one device speaks for itself.


So there you have it, a quick-hit list of a few of the things to think about before you buy a teeth whitening kit. Hope this helps you find a whiter, brighter smile.


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